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Interview With Aron Croft

This week’s guest’s life obsession has been productivity, and he has learned to work with his ADHD brain!

Aron Croft turned his life around when he was diagnosed with ADHD. After having his whole post-divorce process, bankruptcy, and apparently living failure after failure, Aron got help and started becoming a better professional. He shares his SMASH method to be more productive. Selecting high-level actions, muting notifications, accountability, scheduling, and honoring your biological rhythm are all steps to boosting productivity.

Join this episode and see what you can apply to your day-to-day routine!

About our Guest - Aron Croft

Aron Croft appeared to have it all when he got into Harvard. But that was the beginning of his demise. He struggled nonstop for 15 years until he was broke, divorced, and earning minimum wage, failing out of his first 7 jobs and businesses. But after getting a Master's degree in Coaching Psychology and a diagnosis of Inattentive ADHD, his life changed. He built a successful Fortune 500 career consulting to companies such as Marriott, Deloitte, Johnson & Johnson, McDonald's, KPMG, and United Healthcare. He also got remarried, and most importantly, discovered how to get sh*t done with a neurodivergent brain. Now, he’s on a mission to raise awareness about Inattentive ADHD, how it goes under the radar, and how to rebuild your life post-diagnosis.

If you’d like us to speak at your organization about conflict, stress, team-building, or leadership, work with your team virtually, or coach you or leaders on your team, reach out to us!

If you enjoyed the show, please share the podcast with your family and friends, or post a five-star review on iTunes. Rating and reviewing the show helps spread the word, which means less friction and suffering for everyone, and who doesn’t want that?

Key Take-Aways

  • How the modern world is creating ADHD symptoms in people that aren’t diagnosable.

  • What the risks of taking non-prescripted Adderall are.

  • Why “pills don’t teach skills” is a common say among the ADHD community.

  • What is SMASH and how Aron uses it to be more productive.

  • How we are so accustomed to notifications that we don’t realize we leave an attention residue on them.


  • Connect and Follow Aron on LinkedIn

  • Find more information about Hidden ADHD and Aron here

  • Find the book by PIers Steel called “The Procrastination Equation” here

  • Find the book by James Clear called “Atomic Habits” here

  • Find the book by Benjamin Hardy called “Willpower Doesn’t Work” here

  • Find the book by Daniel Pin called “When” here

  • Discover what is your Chronotype here


CrisMarie Campbell and Susan Clarke

Coaches, Business Consultants, Speakers and Authors of The Beauty of Conflict

CrisMarie and Susan work with leaders and teams, couples in business, and professional women.

They help turnaround dysfunctional teams into high-performing, cohesive teams who trust each other, deal with differences directly, and have clarity and alignment on their business strategy, so they create great results.

Download the eBook, How to Talk About Difficult Topics, today!

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Myers Briggs has been highly discredited as scientific. Please stop perpetuating this harmfully false assessment. See documentary about this.

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